Frequently Asked Questions
Common questions about Kitchen Code and what we're building.
For Investors
What is the business model?+
Hospitality brands generate cash and customer insights. When we encounter operational problems that existing tools can't solve, we build software internally. That software gets battle-tested on our own operations, then productized for the broader market. Hospitality funds R&D, software scales independently.
How are hospitality and software connected?+
Every piece of tech we build is born from a real problem in our hospitality operations. We were cycling through 5,000+ stamp cards a year at Bean Brew — funding a small deforestation project — so we built the B3 App. At Bud Brew, we built B3T Accounting because existing hotel PMS was enterprise-priced or had 2008-era UX — that became SabaiFlow. BrewBox came from trying to solve the unit economics of distributing specialty coffee beyond the cafe counter.
What stage is the company?+
Kitchen Code is bootstrapped and revenue-generating through its hospitality operations. SabaiFlow is live at sabaiflow.co. We are preparing a seed round to accelerate expansion and scale the software products.
How is the company funded?+
Currently bootstrapped. All hospitality operations are self-funded and generating revenue. Software products are being built from operational needs. A seed round is being prepared for strategic expansion.
General
What is Kitchen Code?+
Kitchen Code is a hospitality and technology holding company operating across India, Thailand, and the UAE. We run physical hospitality businesses (specialty coffee, boutique hotels) and build the software products born from their operational challenges.
Where does Kitchen Code operate?+
We operate in three countries: India (Bean Brew in Gurgaon), Thailand (Bud Brew in Bangkok and Kanchanaburi), and the UAE (Bean Brew Dubai pop-up). Our software products serve the Thai and Indian hospitality markets.
Who is the founder?+
Kitchen Code was founded by ES. He runs the hospitality businesses and builds the technology behind them. Three countries, four brands, all bootstrapped. Before Kitchen Code, ES worked in e-commerce in the UAE for close to a decade.
Our Brands
What brands are under Kitchen Code?+
Four brands: Bean Brew & Beyond (specialty coffee), Bud Brew & Beyond (boutique hotel + bar), SabaiFlow (hotel management software, live at sabaiflow.co), and BrewBox (coffee distribution hardware + software, in R&D). Two hospitality brands and two tech products, all connected by the same operational reality.